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Friday, October 07, 2011

The popularity rat race.

 Smithankyou     10/07/2011 11:00:00 AM     bloggers, famous., popolarity, social media, Thoughts     1 comment   
Some of my clients had ask me this very silly question about whether I am considered a popular blogger or so call famous. My question is what makes you popular and famous ? Is it the number of read/clicks you get per day? Is it the number of followers you have on twitter or likes you get on facebook? 

Like seriously, wake up already. 


For bloggers or Tweeples (Twitter People) are generally known as opinion leaders in marketing terms. (Thanks me later for the knowledge with a beer if you have to) Technically we are people who have opinion and in a way influential to our own sub-culture. Moreover with platforms and more and more people on each platforms you will become a very influential guy even before you know it. Social media voices are getting very very loud these days. Especially with traditional media like TVs, Radios and even prints are watching us. But like I always tell everyone 

"Social Media - Everyone has a voice but not everyone has a brain." 

It's really very much who you are reading and who you are believing. It's very much you are who you read kinda thing too. As for me, I read gutteruncensored more than anything. (I think they are down recently, right? ) 

We all know who are the people we read online and who are the good to follow on twitter especially for me as a marketer who lurks around local social media scene more than anything else. I prefer to use the word "active" to describe most people who have good numbers of followers/readers/likes on any of the platform. It's about you being active to get certain amount of support in your own sub-culture. It's just like how well people know your mother in your neighbourhood wet market. Maybe 90% of the store owner knows her but that doesn't make her famous cause her going to a new market might not have this good % of support too right? 

So if you ask me who are the really famous one locally ? I will only give you two names. 

Xiaxue and Mr.Brown. It's only when you can be recongnize by the world or being mentioned by the minister during his speech. That is famous. You see, I do not even need to hyperlink both of them and I'm sure you know their sites. 

No doubt you get fame and what not freebies and get treated like a V.I.P, but being famous comes with a price of haters. I am sure many out there hate XX for how bitchy she is or Mr.Brown for being lame at times but comon, even grammy awards winning has haters no? Than again to quote myself earlier on twitter 

"We always say that u need to be famous to have haters but it's not a 2 way road.Stop trying hard to gather haters to prove u r famous. "

Reversing the process doesn't work. Seriously.

To sum this post up, social media to me is really social and social is about making friends and not gathering minion to make yourself popular. Stop all the check score on social media. Followers/Friends/Likes are friends NOT FOOD(for your ego). 

Signing off with a quote from one of my favorite wrestler : Undertaker 


TRY ME, I'LL MAKE YOU FAMOUS 

Mr.Smith, don't get trapped in your own little rat race. 

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1 comments:

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